Immersive dining brand Six by Nico has launched ‘Six by You’, a new community-first crowdfunding initiative giving loyal customers the chance to become co-owners of the business.
The scheme, now live on Crowdcube, follows an early access phase in which more than 3,800 community members invested over £1.75 million in just five days. From today, the offer is open to the public for the first time.
Billed as “loyalty meets ownership,” the initiative invites diners to invest from £360 and receive both equity in Six by Nico and an exclusive Season Pass for Two – four curated dining experiences over 12 months, valid at any location.
Investor benefits
Every investor will receive:
£360 in equity – shareholder status in Six by Nico
£360 Season Pass – four immersive dining experiences for two
Investor Black Card – access via the upcoming Six by Nico app
Exclusive Investor Platform – member-only updates, rewards, and direct access to leadership
Voting rights – to help shape menus, concepts, locations and events
Founder-only invites – priority access to new openings and concepts
The package delivers over £720 in value for a £360 investment, alongside a stake in the company’s future growth.
Building a community of co-owners
Founder Nico Simeone said the aim was to deepen the connection between the brand and its most loyal diners: “In our first five days, more than 3,800 members of our community invested in Six by Nico. I’m incredibly grateful and excited about building the next phase of Six by Nico alongside every single one of them. We wanted to really reward every investor, so all will receive £360 back in the form of a Season Pass for Two.”
The crowdfund is capped and available on a first-come, first-served basis, with Six by Nico targeting its most engaged customers – diners who want to move from loyal guests to active partners in the brand’s journey.
The company has built a reputation for its rotating six-course tasting menus inspired by cities, memories and concepts, with multiple UK and Ireland locations.
