In the fast-paced health and wellness industry, milestones are often measured in expansions, product launches, or by market reach. However, for Unilab, Inc. (Unilab ), it is more about celebrating eight decades of Husay, Malasakit at Bayanihan. Eight decades of unparalleled commitment to product excellence and the highest standards of quality as a service for the Filipinos.
Founded in 1945 as United Drug Co., Inc., a small wholesale and retail drugstore in Binondo, Manila, Unilab has grown into an industry leader that continues to place alaga — a uniquely Filipino concept of genuine care, at the heart of its service.
This year, Unilab’s celebration is made more meaningful by recognizing its enduring partnerships that foster a strong support system towards accessible quality healthcare for every Filipino. With Alagang Unilab Para sa Lahat launch held at Robinsons Galleria, Unilab joined hands with the Robinsons Retail Group — the company’s long-time partner in bringing health and wellness that forge lasting impact and deeper shopper connections.
Key leaders from Unilab and Robinsons Retail Group’s Southstar Drug and Rose Pharmacy led the program, which unveiled activities and programs that will be implemented soon, including four campaign pillars that are aimed at delivering care that is inclusive, accessible and meaningful. These pillars include:
The launch of SMART MEDS Program with Maxicare which sets a new standard, giving Maxicare members exclusive offers and seamless access to medicines at any Southstar Drug or Rose Pharmacy, so more Filipinos will never have to miss their medicines and can live better, healthier lives;
Online Exclusives for both Southstar Drug and Rose Pharmacy, boosting digital presence and engagement online with thematic deals and promos;
Alagang Para sa Lahat Raffle Promo which is customized to what excite the shoppers of both accounts are offering:
For Southstar Drug: 80 winners of P8,000 each and 1 winner of P1,000,000 in the Grand Draw
For Rose Pharmacy: 80 winners of P8,000 each and 80 winners of P2,000 worth of assorted Unilab products in the Grand Draw
Raffle coupons to be available from Oct. 1, 2025 to Dec. 31, 2025.
4. Advocacies and CSR Partnerships
The event also opened the one-day Alagang Unilab Para sa Lahat Health and Wellness Day at Robinsons Galleria Ortigas Manila, where participants and mallgoers were able to enjoy booths offering engaging health-related activities and services, and Unilab’s specially-priced products.
A touching highlight of the event is the symbolic turnover of Unilab’s donation to the Philippine Business Disability Network (PBDN), a group supported by Southstar Drug as part of their advocacy in supporting our differently abled fellow Filipinos. More than a gesture, this symbolic turnover expresses the two companies’ shared commitment to inclusivity, regardless of circumstance.
The celebration will continue in Cebu next month as Rose Pharmacy takes the lead in the Alagang Para sa Lahat Health and Wellness Day on Oct. 25 at Robinsons Galleria Cebu. The event will once again feature engaging health-related activities, wellness services, and specially-priced Unilab products — bringing the spirit of genuine alaga closer to Cebuanos.
Through Unilab’s 80 years series of celebrations, genuine and continuing ‘alaga’ is reinforced, promoted, and shared among communities together with valued partners who have the same passion and mission toward the health and well-being of Filipinos.
Alaga can take different forms, from extending a helping hand to someone in need, kind words of reassurance to someone going through uncertainty, or a healthcare provider’s genuine concern for a patient’s healing journey and access to medical care.
At its core, the celebration is not just about looking back at 80 years of achievements, but also about reaffirming its promise that in every partnership, every initiative, and every Filipino household it serves, Unilab will continue to nurture a legacy of Husay, Malasakit at Bayanihan.
Because for Unilab, true success isn’t only in milestones reached, but in moments of genuine care or alaga that is felt and shared.
Spotlight is BusinessWorld’s sponsored section that allows advertisers to amplify their brand and connect with BusinessWorld’s audience by publishing their stories on the BusinessWorld Web site. For more information, send an email to online@bworldonline.com.
Join us on Viber at https://bit.ly/3hv6bLA to get more updates and subscribe to BusinessWorld’s titles and get exclusive content through www.bworld-x.com.
