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Welzo Launches the UK’s First Data-Driven Vitamin and Supplement Marketplace

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October 21, 2025
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Welzo Launches the UK’s First Data-Driven Vitamin and Supplement Marketplace

The fact that Welzo is the pioneer in the UK with a data-driven product marketplace in the vitamin and supplement sector is a new milestone in the health and wellness industry.

Welzo is a UK based healthcare marketplace that sells supplements, vitamins, and health tests, founded in 2022.

Adonis Hakkim, a British entrepreneur and the CEO and founder of Welzo, stated the following: “We aim to eliminate the guesswork in health optimisation. We are assisting people in choosing supplements that actually suit their actual health requirements by using a mixture of information and technology.”

A Revolution in the Supplement Industry

For decades, consumers  have purchased generic supplements based on brand marketing, only to see that the outcome does not meet the result. The feature of the Welzo marketplace removes the latter, as it allows individuals to shop with their own health information gained through at-home blood tests.

Welzo uses evidence-based practices to propose the appropriate nutritional products and vitamins, minerals, and supplements based on the nutritional deficiencies and lifestyle habits, as well as the health objectives of the individual, which makes its system prefer shopping that is based on evidence rather than guesses.

How Welzo’s Data-Driven Marketplace Works

The Welzo platform takes data from home blood testing and online health profiles of users and proposes unique supplements based on the needs of these individuals. Then it compares such outcomes with the highest quality brands in welzo.com, where the goods are reliable and provable in scientific terms.

Once users log in, they can:

See their customized nutritional science analysis.

Receiving automatic supplements.

Order the suggested vitamins in the same place.

Track progress and rebrand as time progresses.

It is this harmonious mind of data, the selection of the products, and constant surveillance that make Welzo a leader of next-generation health retail.

Introducing Leading Supplement Partners

To ensure quality, Welzo cooperates with other well-known brands like My Protein, for which he scientifically developed protein powders, amino acids, and performance-enhancing supplements.

Through these partnerships, the user has access to high bio-researched products that are complementary to its customized nutrition program. Be it the improvement of fitness, the improvement of defense, or the improvement of cognitive wellness, the correct combination has now been chosen with assurance.

Why Personalization Matters in Modern Healthcare

Consumers today are more educated than before, but the misinformation about the supplements market is still abundant. Most of them end up purchasing vitamins that they do not need. Welzo deals with this by basing it on verifiable information as opposed to marketing hype.

According to Adonis Hakkim, the future of healthcare is personalization. By having awareness of their self-data on health, the population could make smarter and safer decisions that, in reality, would enhance the quality of life.

This will be a breaking point when healthcare changes its course to become proactive and not reactive; that is, it is centered on preventing and optimizing, but not merely treating.

The Science Behind Welzo’s Technology

The advanced algorithm created by Welzo analyzes test outcomes and lifestyle data and computes deficiencies, the definition of dietary requirements, and medical background to develop recommendations on supplements.

As an illustration, a person who lacks sufficient vitamin D and adheres to a vegan diet would be referred to plant-based supplements and protein alternatives provided by Buy My Protein, whereas an individual with elevated levels of stress would be invited to magnesium and adaptogen-based formulas.

The recommendations found on the platform get even more precise and personalized as additional user data is entered.

Empowering Users Through Education

Welzo puts an accent on education as well as on personalization. Each of the products offered has the full details about their formulation, the scientific research, and possible benefits that they offer—giving the user a clear picture of what to take and the reasons why.
It also provides health guides, expert knowledge, and online research and information, which promotes proactive well-being within the company. In addition to supplements and health-oriented products, Welzo also offers state-of-the-art folding mobility scooters as part of its general wellness marketplace, further supporting users’ independence and quality of life.
With a combination of learning and accessibility, Welzo creates trust in a sector that has been criticized as being unclear.

Adonis Hakkim’s Vision for the Future

Adonis Hakkim thinks that wellness will remain data-driven. He calls it an intelligent health ecosystem, where individuals can test, learn, and act in real time.

He wants to transform personalized wellness into an accessible necessity without considering income or geographical location. Meaningful intelligence and high-end supplement partners, along with affordable testing kits and a novel view of how the UK lives, are making Welzo reinvent nutrition as well as self-care.

Conclusion

Welzo is taking a major step toward the modernization of healthcare with the launch of the UK’s first data-driven vitamin and supplement marketplace. By combining technology, diagnostic testing, and trusted brands, the company is setting a new benchmark for personalization and transparency in wellness.

This innovation marks the beginning of a new era—one in which wellness evolves beyond a passing trend to become a truly personalized approach to health, guided by data and informed by science.

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